Why We Exist

To Help Creative Studios Run Sharper Businesses — With Clarity, Creativity, and Commercial Confidence

Kyndra was founded to support a growing need in the creative industry: Helping architecture, design, and creative studios not just survive

— but evolve. We empower studios with the systems, skills, and clarity needed to lead with confidence in a fast-changing world.

We exist to help you run a more efficient, more creative, and more commercially resilient studio — without compromising your values or aesthetic.

This isn’t about selling a new trend. It’s about building the tools and frameworks necessary to thrive, supported by our integrated solutions — including Kyndra by Clio, our AI-powered strategic companion.

Why We Exist

To Make Design More Equitable, Intelligent, and Human

Kyndra was founded to support a growing need in the creative industry: Helping architecture, design, and creative studios not just survive

— but evolve. We empower studios with the systems, skills, and clarity needed to lead with confidence in a fast-changing world.

We exist to help you run a more efficient, more creative, and more commercially resilient studio — without compromising your values or aesthetic.

This isn’t about selling a new trend. It’s about building the tools and frameworks necessary to thrive, supported by our integrated solutions — including Kyndra by Clio, our AI-powered strategic companion

The Problems We Solve

We work with studios facing real-world challenges like:

• Operational complexity that drains creative time and leadership energy

• Lack of commercial clarity around pricing, scope, and client value

• Over-reliance on founder intuition without scalable frameworks

• Unclear roles, poor delegation, and talent disengagement

• Difficulty integrating AI or digital tools without disrupting culture

• Margin erosion and project risk due to weak commercial models

Our work is practical, structured, and deeply human —

focused on building long-term capability. Kyndra by Clio is just one of the many ways we leverage technology to streamline studio operations and enhance leadership capabilities.

What We Deliver

We help you transition from friction to flow, and from short-term fixes to strategic clarity. Our services are designed to integrate seamlessly, ensuring long-term success for your studio.

Our support includes:

• Business model and operating structure design

• Role clarity, decision rights, and accountability frameworks

• Creative capacity unlocking through better systems and delegation

• Commercial strategy grounded in client psychology and buying behaviour

• AI adoption strategies that enhance your creative process, not replace it

• Progressive leadership, retention, and succession support.

WHAT WE DELIVER

We help you transition from friction to flow, and from short-term fixes to strategic clarity. Our services are designed to integrate seamlessly, ensuring long-term success for your studio.

Our support includes:

• Business model and operating structure design

• Role clarity, decision rights, and accountability frameworks

• Creative capacity unlocking through better systems and delegation

• Commercial strategy grounded in client psychology and buying behaviour

• AI adoption strategies that enhance your creative process, not replace it

• Progressive leadership, retention, and succession support.

Building Commercial Clarity — Through A Client-Centric Lens

One of our most valuable outcomes is helping you build a more intelligent commercial approach to your work.

We help you:

• See your value through your clients’ lens — not just your internal effort

• Reframe proposals and pricing around outcomes, not hours

• Build project frameworks that de-risk delivery, set clearer expectations, and create healthier financial relationships

• Prevent margin erosion by linking scope to measurable client value

• Move from fee-for-service to strategic value partnerships

It’s not just about charging more.

It’s about structuring smarter, delivering clearer, and being easier to buy — and easier to trust.

A Clear Journey — From Discovery To Transformation

Many studios come to Kyndra at different stages — some curious, some ready to scale, others seeking clarity. Wherever you begin, we offer a structured path that builds capability, deepens insight, and creates meaningful change. Each step of the journey is crafted with your studio’s needs in mind, supported by our proven expertise and Kyndra by Clio as a key tool for accelerating progress.

Kyndra’s Value Journey:

This journey helps you:

• Discover new perspectives and hidden opportunities through our course

• Stay connected and inspired with peers in our community

Create Clarity and define direction and unlock potential through mentoring

• Build commercial and leadership strength with coaching

• Transform your business systems and strategy through consulting

Each step is designed to work independently — but together, they offer a complete transformation journey, aligned with your studio’s rhythm and ambition.

Why We're Different

• We’ve led global transformations and built creative businesses ourselves

• We combine AI, business design, and creative leadership — few others do

• We operate as trusted partners, not product sellers

• We honour your client relationships — and help you manage them better

We give back: 50% of all Creative Circle proceeds fund access for underrepresented talent

© 2025 KYNDRA. All rights reserved.

© 2025 KYNDRA. All rights reserved.

© 2025 KYNDRA. All rights reserved.